The Tips4Health project is a SMS based program to help individuals better their healthy eating habits, quit smoking, stay more active and prepare for colon cancer screening.
- Branding
- Front end developer (HTML, scss)
Branding
This project had four main topic areas, so that was the jumping off point for the identity and the layout of the site. A bright vibrant color palette provided visual energy, while a clear CTA and information immediately helped draw people to sign up.
View the initial sketches or the complete logo development brief.
Front end development
Given that the project was a text messaging program, the site existed mostly for getting people to sign up. But there was also a part of the site dedicated to colon cancer screening questions and answers.
Fully Responsive
The site, while best on the desktop, was still designed mobile responsive: